Wadebridge and Supermarkets
Tomorrow, the supermarket giants of Sainsbury’s and Morrisons battle it out for a site in Wadebridge. Cornwall Council’s Strategic Planning Committee will be deciding if one, two, or none get the go ahead.
The fear held by many is once a supermarket gains a hold in an area it sucks the life out of the town centre. The level of trade taken from a town centre is a hard one to judge. It will take some, but how much is the question. The Independent report by GVA has highlighted such the case in its report. It gives their predictions as to how much trade would be taken away.
The Morrisons site is the larger of the two sites with 2,120sq m net sales area and Sainsbury’s 1,957sq m. There is also a difference in comparison goods with Sainsbury’s having the larger non-food sales. Again, the question is how much trade will either of these supermarkets take away from a vibrant town centre.
In GVA’s report it is said Morrisons will have an impact of between 17% – 30% on Wadebridge’s town centre. This equates to between £1.5m and £2.9m diverted away from the town centre. For the Sainsbury’s store there is a slight difference of 17% – 29%. However, there is a sting in the tail if Morrisons is considered alongside the recent Tesco extension between £2.3m – £3.5m will be diverted, and between £2.8m -£4.1m if Sainsbury’s gets the go ahead.
As for support, Wadebridge Town Council supports Sainsbury’s, but not Morrisons. The recommendation in the report is approval (subject to a referral) for Sainsbury’s and refusal for Morrisons. If Sainsbury’s is approved it will pay near £831k in Section 106 contributions and if Morrisons gets the go-ahead it will pay £790k. This money would pay for various improvements/projects in and around Wadebridge.
This meeting will not be web-cast due to the meeting taking place in St Austell.